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Cookies

Cookies and Other Similar Technologies

Effective Date: June 23rd, 2019

 

We use cookies (a small file containing a string of characters that uniquely identifies your Web browser), Web beacons (an electronic file placed within a Web site that monitors usage), pixels, etags, and similar technologies to operate and improve our website and Services, including for interest-based advertising as described below. Some of our Service Providers (defined below) may also use such technologies in connection with the services they perform on our behalf.

We use the following categories of cookies for our website and Services:

Strictly Necessary Cookies

These cookies are essential in order to enable you to navigate our website and use its features. Without these cookies, Services you have asked for such as remembering your login details cannot be provided.

Performance Cookies

These cookies collect anonymous information on how people use our website. For example, we use these cookies to help us understand how customers arrive at our site, browse or use our site and highlight areas where we can improve, such as navigation and marketing campaigns. The data stored by these cookies never shows personal details from which your individual identity can be established.

Functionality Cookies

These cookies remember choices you make such as the country from which you visit our website, language and search parameters such as size, color or product line. These cookies can then be used to provide you with an experience more appropriate to your selections and to make the visits more tailored and relevant. The information these cookies collect may be anonymized and they cannot track your browsing activity on other websites.

Targeting Cookies or Advertising Cookies

These cookies collect information about your browsing habits in order to make advertising more relevant to you and your interests. They are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of an advertising campaign. The cookies remember the websites you visit and that information is shared with other parties such as advertisers. Please see our Interest-Based Advertising section below for information about your choices regarding our use of these technologies for interest-based advertising.

Publishers, advertisers and third-party ad networks that participate in the Advertz Social Stream or Ad Exchange may also utilize cookies or similar technologies to deliver ads and monitor the performance of such ads. The collection of information through cookies or similar technologies by such third parties will be governed by their own privacy policies and principles, which Advertz does not control.

Your browser may offer tools to enable or disable cookies by modifying the settings in your browser. However, please note that certain features of the Advertz website may not work if you delete or disable cookies. Moreover, if you delete cookies after previously opting out of Advertz’s Social Stream or Ad Exchange practices, you may need to renew your opt-out choice. To read about your choices with regard to Advertz’s use of cookies in our services, please see below.

Interest-Based Advertising and Opting Out

Advertz adheres to the Digital Advertising Alliance (DAA) Self-Regulatory Principles in the US and to the European Digital Advertising Alliance (EDAA) Principles in the European Union (“EU”) and the IAB Europe OBA Framework.

As mentioned above, the Advertz Social Stream and Ad Exchange uses cookies, Web beacons, pixels, etags, and similar technologies to give Publishers the possibility to offer, and Ad Exchange advertisers the ability to show, targeted ads on the device on which you are viewing this policy or a different device. These ads are more likely to be relevant to you because they are based on inferences drawn from location data, web viewing data collected across non-affiliated sites over time, and/or application use data collected across non-affiliated apps over time. This is called “interest-based advertising.” In addition, certain third parties may collect data on the Advertz website and combine this data with information collected from other websites over time for purposes that include interest-based advertising.

Opting Out for Cookie-Based Services:

If you would like to learn more about this type of advertising, or would prefer to opt out of website interest-based advertising enabled by Advertz’s Ad Exchange, EEA individuals may opt-out of this form of advertising by companies participating in the EDAA at www.youronlinechoices.com and all other users may visit www.aboutads.info/choices to opt out of this form of advertising by companies participating in the DAA self-regulatory program. Please note that in order for your opt-out choice to be effective using this tool, you must ensure that your browser is set to accept third-party cookies such as the Advertz opt-out cookie. Some browsers block third-party cookies by default, and you may need to change your browser settings to accept third-party cookies before opting out.

Opting Out for Certain Non-Cookie Services (in applicable countries):

To help identify your browser and/or possible relationships between different browsers and devices, Advertz or our partners may use the local storage or cache in your browser. Using the browser cache or local storage helps Advertz or our partners deliver interest-based advertising to a browser without the use of third-party cookies. To opt out of Advertz’s use of local storage or the browser cache to provide its services, please (1) use any tools provided by your browser to clear local storage and the browser cache, and (2) turn on any “Do Not Track” header setting offered by your browser. As long as the two steps are completed and maintained on a browser, Advertz will not use local storage or the cache on that browser to identify and sync browsers and devices. If you also want to opt out of Advertz’s use of third-party cookies for interest-based advertising enabled by Advertz’s Ad Exchange, please see instructions above.

Opting Out for Mobile Application Data:

To opt out of Advertz’s collection, use, and transfer of data for interest-based advertising on mobile apps, you may download the DAA’s AppChoices application from the Android or iOS app store on your mobile device. Users outside the United States may not have access to this application; instead, you can use “Limit Ad Tracking” in your iOS settings or “Opt out of interest-based ads” in your Android settings to limit Advertz’s collection of data for interest-based advertising.

Opting Out for Location Data:

You may opt out of our collection, use, and transfer of precise location data by using the location services controls in your mobile device’s settings.

Effect of Opting Out:

If you use a different device or browser, or erase cookies from your browser, you will need to renew your opt-out choice.

If you opt out of Advertz’s practices, you may continue to receive interest-based advertising through other companies. Third-party advertisers and ad networks that participate in the Advertz Social Stream and Ad Exchange may also use their own cookies and other ad service technologies to display and track their ads. We do not control and are not responsible for such third-party advertisers’ and ad networks’ information practices or their use of cookies and other ad service technologies. To learn more about the practices of these companies, please read their privacy policies.

Even if you opt-out, Advertz may continue to collect data for other purposes and you still will receive advertising from the Advertz Social Stream or Ad Exchange when you visit websites of a Publisher who uses our Services – but such advertising will not be targeted to you.